Personal Project / Automotive / Cinematic Visuals
PORSCHE 911CARRERA RSR 2.8
An exploration of memory, speed and time.
1973
Porsche 911 Carrera RSR 2.8
02 / About
ABOUT THEPROJECT
A cinematic visual exploration of the 1973 Porsche 911 Carrera RSR 2.8. The project imagines a forgotten racing machine through two contrasting states — its silent present and the vivid memory of its racing past.
03 / Concept
What remains whenthe race is over?
Instead of documenting the car simply as an object, the project treats it as a witness to its own history — exploring the contrast between stillness and motion, abandonment and adrenaline, silence and speed.
04 / Visual Direction
VISUAL LANGUAGE
Present
- Dust
- Silence
- Warm light
- Decay
- Stillness
Memory
- Rain
- Speed
- Wet asphalt
- Motion
- Energy
05 / The Car
1973 — PORSCHE 911 CARRERA RSR 2.8
Developed for competition, the Carrera RSR 2.8 represents an era of raw, analog motorsport — lightweight construction, wide-body proportions and uncompromising performance. For this project, the car is treated not simply as a vehicle, but as the central character.
06 / Cinematography
CINEMATIC APPROACH
Where silence meets memory, motion returns. A visual exploration of a racing machine and the moments of speed, precision, and intensity that shaped its identity.
07 / Color & Texture
COLOR / TEXTURE
The present-day sequences use muted, earthy tones with warm natural highlights. The racing memories introduce deeper blacks, restrained reds, wet reflections and warm dusk light. A subtle analog film treatment, soft halation and controlled grain unify both timelines.
- Black
- Warm White
- Muted Red
- Dust
- Wet Asphalt
08 / Storyboard
FROM STILLNESS TO SPEED
01 — Silence
02 — Memory
03 — Starting Grid
04 — Ignition
05 — Acceleration
06 — The Perfect Lap
07 — Fading Memory
08 — Silence Again
09 / Gallery
SELECTED FRAMES
ONE MORE DRIVE.
A machine can be left behind.
Its memory of motion doesn't have to be.

AI Campaign / Automotive · 2026